The YumLab formula

Our formula for the success of your project

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Food Science

It constitutes the initial phase of any development; We guarantee a functional product, with added value, that meets nutritional specifications, safety standards and quality processes.

We can help you with:

Commercial Information

Commercial Information

Refers to the specifications declared on the packaging of your product
Shelf-life

Shelf-life

We help you get the expiration date of your food
Theoretical Nutrition

Theoretical Nutrition

We determine the following elements present in your food: calories, fats, carbohydrates, proteins, and micronutrients such as vitamins and minerals
Microbiological analysis

Microbiological analysis

We evaluate the presence and quantity of microorganisms in a sample, essential to ensure safety and quality in your food
Physicochemical analysis

Physicochemical analysis

Ensuring excellence in the nutritional value of food and complying with legal requirements in the field of food
Food and drink development

Food and drink development

From conceptualization to formulation, production, regulatory compliance, marketing strategies and continuous evaluation, integrating technical, culinary aspects and commercials to create products that comply with consumer expectations and quality standards
Reformulation

Reformulation

We adjust the composition of your product, to improve its nutritional profile, reduce unwanted ingredients or comply specific standards, without compromising its taste or quality

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Food Marketing

We focus our services on enhancing communication and brand image, without neglecting compliance with the regulatory requirements necessary to achieve success in the commercial field.

We can help you with:

Brand development

Brand development

We define it as a strategic process of building and managing a brand, including the creation of a unique identity, distinctive values and positive perceptions in the minds of consumers to differentiate you from the competition
Packaging design and label

Packaging design and label

Involves the aesthetic creation of a visual presentation, includes external wrapping and information, with the objective of attracting to your target audience, communicate the characteristics and highlight the benefits of the product
Adjustment to belong based on NOM051

Adjustment to belong based on NOM051

​​If you already have packaging or a label we adapt food and drink labels in Mexico to comply with regulatory requirements, which include nutritional information and warnings on sugar, fat and sodium content
Barcodes

Barcodes

It is a mandatory item for your food commercialization, represents the unique identification of your product
POP material development

POP material development

​​They are promotional and advertising elements strategically placed in points of sale to stimulate purchase (borders, posters, displays)
Trade MKT strategy

Trade MKT strategy

We seek to improve the visibility of your brand and products with point-of-sale strategies such as promotions, special exhibitions, activations, etc.
IMPI

IMPI

We register your brand faced with Instituto Mexicano de Propiedad Industrial

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Food Legislation

Through our Commercial Information Inspection Unit we ensure that the information declared on food and beverage packaging complies with NOM-051-SCFI/SSA1-2010, its modifications and reference standards.

We can help you with:

FDA

FDA

We follow established regulations and standards established by the United State Food and Medicines Administration (FDA) in the preparation of nutrition information on food labels, ensuring the accuracy and correct format of the nutritional table according to regulations
European Union

European Union

Follow the regulations and requirements established by the European Union for the information to be included on the labels of foodstuffs to be commercialized in Europe
Proceedings before COFEPRIS

Proceedings before COFEPRIS

We help you submit documentation and meet specific requirements to obtain records and authorizations for food products and supplements by ensuring compliance with Comisión Federal para la Protección contra Riesgos Sanitarios en México. (COFEPRIS)
HACCP advice and implementation

HACCP advice and implementation

We guide you to implement and maintain an effective system of food risk control, ensuring food security by identifying and managing critical hazards in your processes

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Contact

Torreón, Coahuila, MX

innovacion@theyumlab.mx
tel. 81 4408 9828

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